On July 10th, the Cuide de você [Take Care of Yourself] exhibition, by Sophie Calle, arrives in Brazil for a four-month season at SESC Pompeia, in São Paulo, and at the Museum of Modern Art of Bahia, in Salvador. The Brazilian tour of the work—in which the artist invites over one hundred women to reinterpret a break-up letter—is a promotion of SESC São Paulo and Associação Cultural Videobrasil, and is part of the Year of France in Brazil.

The partnering institutions' choice of Cuide de você takes into consideration the possibilities created by the broad spectrum of propagat...

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