THE STAMP OF FANTASY
Le 2011-10-04 20:11:04

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The Visual Inventiveness of Photographic Postcards and in the context of the avantgarde photography, et al. with Jean Arp | Johannes Theodor Baargeld | Giacomo Balla | Herbert Bayer | Hans Bellmer | Erwin Blumenfeld | André Breton | Paul Citroën | Salvador Dalí | Marcel Duchamp | Paul Éluard | Max Ernst | Hannah Höch | André Kertész | Gustav Klutsis | El Lissitzky | Dora Maar Press photography, photo books, photographic objects, photographic postcards: the way we look at these many different forms of photography is undergoing a sea change. The exhibition The Stamp of Fantasy takes a look at the postcards that brought photography to the masses, as the precursors of the illustrated press and the illustrated book. From 1900 onwards, picture postcards enjoyed enormous popularity. In addition to urban scenes and village views, postcard publishers also began issuing more entertaining images: greetings cards and April Fool's Day cards, illustrations of proverbs, imaginary, witty or even erotic scenes. In designing these visual curiosities, the photographers deployed a wide range of technical devices - montage, double exposure, optical distortion, close-up etc. The exhibition examines the remarkably playful visual approach taken by the postcard industry in the early decades of the twentieth century, and discusses it in the context of the avantgarde photography at that time. The exhibition presents more than 500 postcards in large-scale projections, in showcases and in frames, mostly from the collections of Gérard Lévy and Peter Weiss, as well as selected works by Jean Arp, Johannes Theodor Baargeld, Giacomo Balla, Herbert Bayer, Hans Bellmer, Erwin Blumenfeld, André Breton, Paul Citroën, Salvador Dalí, Marcel Duchamp, Paul Éluard, Max Ernst, Hannah Höch, André Kertész, Gustav Klutsis, El Lissitzky, Dora Maar and many others. Curator of the exhibition is Clément Chéroux (photographic historian amd curator of the photographic collection at the Centre Pompidou, Paris). The exhibition has been organised in collaboration with the Museum Folkwang in Essen and the Jeu de Paume in Paris. It is accompanied by a book published by Steidl Verlag. With generous support by the Ars Rhenia Stiftung, the Kulturstiftung Winterthur, and the French Embassy. Publication: "The Stamp of Fantasy - The Visual Inventiveness of Photographic Postcards". Ed. Clément Chéroux and Ute Eskildsen, published by Steidl Verlag. With texts by Clément Chéroux, 216 pages, 350 colour reproductions, format 29,7 x 29,7 cm. Price CHF 59.-. FOTOMUSEUM WINTERTHUR 1 September to 18 November 2007 Neorealism, mainly associated with the films by Visconti, De Sica and Rossellini, was a heartfelt artistic response to the transformation of Italy in the course of the twentieth century. With the demise of Fascism, which had harnessed the mass media of photography and film for its own purposes and moulded a new aesthetic of reality, Neorealism surged to the fore. The newfound freedom of opinion and the need to forge a new Italian identity fuelled a feverish interest in documenting reality and exploring what it meant to be Italian. One after another, illustrated magazines were launched and photographic-ethnographic field studies undertaken on life in the country's remote communities. Society needed photographs that captured all aspects of life in every situation. The exhibition and accompanying publication bring together some 250 photographs by 75 different photographers, making this the first major in-depth presentation of photographic Neorealism. Six authors chart the development of Neorealism from its inception to the late 1950s, shedding light on the reciprocal influences of photography, film and literature. The exhibition is curated by Enrica Viganň. It has been organised in collaboration with SEPF s.a.s. (), Turin, and La Fábrica, Madrid. The exhibition is curated by Enrica Vigano. Main sponsor of the exhibition and the book: UBS AG With additional support by Istituto Italiano di Cultura, Zurich. For more information on the exhibition "NeoRealismo" please visit: www.fotomuseum.ch Accompanying programme to the exhibition: At the same time, film screenings and literary events will be held, providing a more in-depth understanding of the Neorealist movement. Further details: www.fotomuseum.ch Publication: "NeoRealismo - Die neue Fotografie in Italien 1932-1960". Ed. Enrica Viganň, published at Fotomuseum Winterthur and Christoph Merian Verlag. With texts by Enrica Viganň, Giuseppe Pinna, Gian Piero Brunetta and Bruno Falcetto, and an extensive lexicon put together by Enrico Manfredini and a chronology by Fabio Amodeo. 340 pages, 250 Duplex-illustrations of 75 photographers, format 24,5 x 30 cm, hardcover, bound. Price: CHF 69.-

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